We’re in full planning mode for one of our busiest months! April is Sexual Assault Awareness Month and our big push is for Denim Day on April 28th. Mark your calendar to wear denim on that date to help raise awareness against sexual assault and victim blaming. The hope is to get as many people involved as possible so tell your friends, your loved ones, and all of the fantastic women in your life.

We’ll be advertising in different locations all over town. Yes, the jeans on the overpass will be back! We will also be presenting in the schools on what healthy relationships should look like. You may see us on the college campuses with jeans, educating students about sexual violence.

April is also National Child Abuse Awareness Month. Did we mention it’s a busy month for us?? Our fabulous ladies at Kids Konnection are working hard finding different innovative ways to raise awareness. The main focus will likely be on social media, however, they’re in the midst of planning so time will tell! If you have a wonderful idea, don’t be shy! We love community involvement and any help spreading our mission is encouraged.

More About Denim Day

The movement began in 1992 after a ruling by the Italian Supreme Court where a rape conviction was overturned because the victim was wearing tight jeans. The next day, the women in the Italian Parliament came to work wearing jeans in solidarity.

We ask our community, elected officials, businesses and students to take a stand against victim blaming by wearing jeans on Denim Day. Head over to denimdayinfo.org to learn more about the campaign.